There's a trick for writing headlines that's so popular among copywriters, it's easy to make the mistake of thinking that everyone knows it. But then I remember: Not everyone studies copywriting. Not everyone even reads Copyblogger, where I first heard of the idea. But it goes beyond writing headlines. This trick is even more useful…
Tag Archive: headlines
Are boring headlines killing your blog?
Image by TimmyGUNZ via Flickr In my last post, I told you how excited I was about the prospects for my blog, No Meat Athlete, now that I've started writing only content that I'm proud of. Since then, it's gotten even better. How? I "discovered" a simple trick that has increased my traffic by 20%…