Let's say you come up with a knockout post idea, and just as important, a killer headline. You write the headline first, write a strong post around it, and publish. How do you know if it all worked? A few weeks ago, I wrote about the importance of strong headlines. When you write your headlines,…
Author Archives: Matt Frazier
The 10 Commandments of Food Photos
Let's face it: Most of us didn't get into blogging because we love taking photos of our food. I, for one, have no idea what most of the buttons on my camera do, much less what an f-stop is. Luckily, it's not all that hard to take a decent food photo. Sure, you could get…
Use Landing Pages to Highlight Your Best Posts
A high percentage of Health Blog Helper's readers are feed readers, so chances are, you haven't seen the much-improved layout and logo of the site yet. Why not visit the page and take a look? And once you get here, you'll see that I've created a mini-course called The 7 Mistakes New Health Bloggers Make. …
Could your recipe posts be considered 'piracy'?
Does this sound like you? You start blogging and post a few favorite recipes. Maybe your smoothie, your oatmeal, your wrap. But pretty soon, those run out, especially if you do most of your cooking from cookbooks. You're cooking tasty, healthy food every night, and you want so badly to share those recipes (that aren't…
The simple tweak that spiked my traffic 30%
It's Sunday morning. I wake up, turn on my computer, and start reading a free PDF I've been meaning to get to, called Authority Rules. A few pages into it, I'm so inspired that I immediately implement one of the concepts on my blog No Meat Athlete. A half hour later, I notice that traffic…
Why great blog posts deserve D's in English class
Everything they taught us in school about writing is wrong. Ok, maybe it's not wrong, by any technical measure. But for blogging, it's certainly not right. Pen an essay worthy of an "A" in high school, maybe even in a general-education college English class, and be ready for it to tank faster than you can…
Are boring headlines killing your blog?
Image by TimmyGUNZ via Flickr In my last post, I told you how excited I was about the prospects for my blog, No Meat Athlete, now that I've started writing only content that I'm proud of. Since then, it's gotten even better. How? I "discovered" a simple trick that has increased my traffic by 20%…
Who are you blogging for, anyway?
Image by purpleslog via Flickr I'm as excited about my blog as I have ever been. Readership is growing quickly, incoming links are up, Google searches have spiked, and I'm finding new ways to monetize that search traffic every day. More important than any of that though, I am loving every minute of it. My…
Two great opportunities
Hey everyone, just a quick post today to let you know about two neat opportunities I found out about in the past few days. One's a bonus offer, open for five more days, on an e-book that I personally own and highly recommend. The other is an affiliate opportunity that I haven't seen on many…
What can AdWords do for you?
You know those little text ads that show up on Google searches, webpages, and some blogs? You know, like the ad to the right? (It's just a copy of an ad; in a real one you could click the link.) For a long time, I figured these were expensive and off-limits to everyone except companies…